How to reach your prospects or buyers, Part II

Dear Home-Based Business Owners, Opportunity Seekers, Network Marketers, Multi-Level-Marketers, MLMers, Affiliate Marketers, Internet Marketers, and Students in Internet, Advertising, and Marketing.

Last time we were talking about "How to reach your prospects or buyers" (part I), and we came to the conclusion that the best prospects are the ones who are searching for what you are offering. They use Google or other search engines to "find" you through Pay Per Click. They are motivated and ready to take action.

Since search engines are not easy to use, and can be costly to you, you should not rush into it. What else is there for you to do in the mean time? This is a good question especially if you are a newbie.

Well, you have heard it before that to be successful in Internet marketing you need your own "LIST" of prospects to market to, for whatever product you may have. And nothing could be truer than this.

You can build your list single-handedly or join someone or some company who can help you.

It will cost you money to build your list, UNLESS you use a "FUNDED PROPOSAL". This is where your prospects PAY YOU to join your list. How do you do that? By having a very attractive and tempting offer of so high value and with much benefit that they are willing to pay for it.

There are many of them around. Here is the feature of the best one, my favorite. Please read carefully.

(1) It is F-r-e-e to join.
(2) There are TWO Funded Proposals, not only one. This means that you have two sources of income while building your list.
(3) Both of these pay you every month not one time at the beginning, like selling an ebook. In other words, they are your Residual Income for you. And you CAN make sizeable amounts too.
(4) All marketing activities are done for you, everyday, including following up with an autoresonder for one whole year.
(5) Your primary business is marketed for you as well.
(6) Full training, both in print and on webinars, and FREE consultations are provided, so you know exactly what to do.

All you need to do is to advertise one website address to introduce the program. That's it!

No other programs provide you all these. Click on this link below to visit the website, and join for Fr-ee. The details are all there.

http://newrichreport.com/rayrapeepat

The program is called the New Rcich Report. Please use the above link because then I can help you, otherwise, I can't. I promise you that I am always available to help you.

There is only one drawback. I am upfront with you. This is purely a list and business building program, You don't really BRAND yourself, though I can have my photo on top at the website. But that's not branding. It only shows that you are the introducer. I will teach you to brand yourself side-by-side with this program.

The result from this program is good. If you don't have much time to advertise it yourself, you can join the CO-OP. That is they advertise and enroll members for you at a minimal cost. They do a good job too. I have used them.

Before the end of Part 1, I mentioned that I was going to talk about "Sell shovels to gold diggers and become rich", and why haven't I done that? Actually I have.

You see, during the Gold Rush days of California, people came to dig gold from all over. Some found gold, some didn't. But they all had to buy shovels to dig for gold. So, the only people who became rich were those who sold the shovels.

Opportuniity seekers, MLMers, Network Marketers, etc, are gold diggers. Those who sell list building systems, or marketing tools are the "shovel sellers". So, what do you want to be, the gold diggers, or the shovel sellers"?

The New Rich Report makes you both.

Next time -- "The Current SCAMS that can drain your credit card".

Till then, au revoir.

How to reach your prospects or buyers, Part I

Dear Home-Based Business Owners, Network Marketers, Multi-Level Marketers, MLMers, Affiliate Marketers, Internet Marketers, and Students in Internet, Advertising, and Marketing.

Hi, how are you? Did you have a good Thanksgiving? Ray Rapeepat here.

In the photo above, my Grandson, Tristin, couldn't resist it. Seeing the elephant enjoying the swim, he had to jump in. That was in Ayutthaya, the old capital of Thailand. He was vacationing there.

Now, is swimming with elephants the same as a newbie jumping in online to do Internet marketing? Well, it is, in the sense that they are both new experiences. But it's not the same as swimming with sharks. Elephants don't eat you. In fact, if you are good, you can ride on them and go about with a stronger force.

Today we are going to talk about "How to reach your prospects or buyers".

Another way of saying it is where to advertise so that our prospects and buyers can receive our message.

It sounds simple, but it is not as simple as it sounds.

First, who are your prospects or buyers? This question alone can be an article in itself. But we are not talking about that today. We assume that you have it defined already. What we want to talk about is how to reach them.

So, to make a long story short, I am going to define your TARGET MARKET for you, as those people who want to have a home-based business working online (mostly), making money from home.

There are basically 2 main groups. The first group is the current network marketers, or MLMers. They already know about the business. They have decided on it and are working it. They are not really looking for opportunities as they already have one. But since 95% of them fail, chances are they are open to new fruitful opportunities or other suggestions, one of these days. Within this group, is the "future" networkers and MLMers who are SERIOUSLY looking for a good program.

Another group, though not interested in network marketing per se, are those looking for information to make money online like in affiliate marketing. They are tired of the 9-to-5 jobs. They are seriously looking with credit card in hand, ready to buy.

So, that's settled. Now, how are we going to reach them?

"HOW YOU THINK, NOT WHAT YOU THINK" can solve the problem.

You'll be surprised that COMMON SENSE can help you a lot. Put yourself in the buyer's shoes and go from there. This is HOW you think.

To make it easier to understand, for the time being, instead of dealing with business opportunities, lets make it a physical item such as a piece of furniture, say a sofa.

Okay, so here is the scenario. You've just moved into a house, and you want to buy a sofa.

Don't forget, you are in your buyer's shoes right now. Where do you look? If you want a new one you would go to furniture stores. Here the Yellow Pages can help you. But you want to save money. You want a used one but in good condition. Prior to the Internet Days, you would look in the PennySaver, or the Classified Ads Section in your local newspapers.

As you know, things have changed since we've had the Internet. You can still look in the PennySaver and the newspapers classified ads. But they are much thinner now. Besides, the sellers still have to pay for the ads. Today, you might want to buy it at eBay. Or look in Craigslist. Actually Craigslist is very similar to the PennySaver now because they are purely local.

As far as physical items are concerned, BUYERS know where sellers advertise. They can also "SEARCH" the search engines for the product.

Now let's move back into the "opportunity" market. There are no "eBay's" or other main advertising sites for biz opps. Craigslist was once a place for that, but it no longer is. There is a small category for "small biz ads", which caters for non-opportunity ads, like carpet cleaning, house painting, etc. You can advertise biz opps there, but not effectively. There are Classified ads sites around, but they are not known to buyers like the PennySaver for physical products.

A new marketer is often told to advertise in TrafficSwarm. Other sellers know about it, but not buyers, not the second group above. (Go back above, if you have forgotten what it is).

To sum up, where do you advertise to reach you prospects or buyers for network marketing or other biz opps? I hear somebody says "What about Clickbank?" Well, that's not a regular ad site. You can't advertise anything you want there. You can only advertise Clickbank products there. For example, you join Clickbank and offer your product at the Market Place there for affiliates to participate in, then you can advertise it there.

There are really no GOOD or EFFICIENT places to advertise your opp. If you use TrafficSwarm or other Traffic Exchanges, you advertise to other sellers who MAY become your buyer. It is few and far between.

So, what is there left for US to do? Ah ha! You know that there is such a thing as "search engines" on the Internet, especially "GOOGLE".

Almost everyone on the Internet uses Google one time or another. Remember, you put yourself in the buyers shoes. He doesn't know where to look. So, what does he do? HE GOOGLES.

Exactly! He will have to use KEYWORDS. What keywords will he put in? It's up to him. He may put in "Home-based business", or "Work at home income", etc. The answers will come up. And he will go from there.

The person who googles is serious. Otherwise he/she wouldn't do it. He/she is your BEST Target, most motivated, and ready to take action.

So the best way to reach your prospects or buyers is to use Google's Adwords or its equivalents on other search engines -- BAR NONE. How to do it is another lesson. If you don't know what you're doing, you can lose your shirt.

In my next Blog, I will tell you what to do in the mean time since I don't want you to hurry to get to use Adwords.

Sorry this Blog is a little long. I hope you have learned something and enjoyed it too. Practice HOW to think and not what to think. My next blog is "Sell shovels to Gold Diggers and become rich".

Till then. Aurevoir.

Introducing my BLOG: My OBJECTIVE.

Dear Home-Based Business Owners, Network Marketers, MLMers, Affiliate Marketers, Internet Marketers, and Students in Internet, Advertising,and Marketing.

Welcome to Ray's-Advertising-Marketing!

Hi, I'm Ray Rapeepat. I used to write articles for various directories and lens for Squidoo before. This is my first time blogging.

I kind of like the idea. Because I'm talking to you a little bit at a time, either day by day, or a few days a week, or whatever. I feel more comfortable and at ease this way.

My objective is to share knowledge and experiences in advertising and marketing with you. I may review, comment, or give you a brand new presentation. All my life, I have been an "adman", since the big Corporate days. With that, marketing, sales and marketing research, came into play concurrently. Some call these the "Marketing Mix".

From time to time, I may tell you stories, my experiences. Some funny, some embarrassing, some naughty, but they all have a moral in them.

I hope you'll enjoy them and keep coming back. Of course, I'll appreciate your comments and please spread the word about my blog.

Thank you for reading this Intro message. Next is my first topic "How to reach your prospects or buyers". Between the lines, you'll learn how to think and not what to think as well.

See you then. Au Revoir.